Lyte Sales logoThe Lyte Guide to Outreach Product Releases 2022–2024 Archive
Reporting and data sharing · 2023–2024 highlights

Reporting, 2023–2024: the highlights

Outreach retired its old activity reports, rebuilt team reporting, tied activity to revenue and let you send your raw data to your own warehouse. Here are the highlights, plus everything else that shipped.

25updates 7highlights 10months with news

Each spike is a quarter. The taller it is, the more Outreach shipped. Tap a quarter to jump to its year.

Chapter 1 · 2023 · 9 updates

Out with the old reports

FEB 23

New team reports

Managers · RevOps

Six reports replaced the old Activity and More Reports pages. Activity is credited to whoever did the work, not the prospect owner, and you get 16 months of history.

Read the full reporting overhaul guide →
JUN 23

Your Outreach data in Snowflake

RevOps · Data teams

Raw Outreach activity data can flow into your own Snowflake warehouse. Meetings, email sentiment, and later Databricks, followed.

SEP 23

Daily Activity report

SDR managers

Six core SDR numbers, refreshed every 15 minutes. The old Activity and More Reports pages were switched off after September 15, 2023.

Read the full reporting overhaul guide →
DEC 23

Reports move to a new data platform

Managers · RevOps

Sales Execution, Team Performance and Sequence Performance moved to a new platform, and some metric rules changed, so numbers may not match older exports.

Read the full reporting overhaul guide →
Also shipped in 2023
  • FEB 23Sequence Insights refresh
  • SEP 23Meeting datasets in Data Sharing
  • OCT 23This Week in Daily Activity
  • DEC 23Email sentiment in Snowflake share
  • DEC 23Call metrics in Daily Activity
Chapter 2 · 2024 · 16 updates

Reports that follow the money

MAY 24

Pipeline Generation report

Managers

Enter a pipeline goal and the report suggests daily activity targets, tracks pacing and flags reps who need help.

Read the full reporting overhaul guide →
MAY 24

Activity tied to revenue

Managers · Leaders

The Sales Execution report connects prospecting and sequences to the opportunities and revenue they produced. It needs Salesforce opportunity sync.

Read the full reporting overhaul guide →
NOV 24

Build your own dashboards

Managers · Admins

Arrange Outreach metrics into your own reporting layouts, start from two built-in ones, and set a default per profile.

Read the full reporting overhaul guide →
Also shipped in 2024
  • MAR 24Team Activity report
  • MAY 24Sequence Performance: opportunities and revenue
  • MAY 24Data Sharing for Databricks
  • JUL 24Account pivot in Team Performance
  • JUL 24Reports in local time
  • AUG 24Sequence Performance report cleanup
  • AUG 24Report column customization
  • NOV 24Sequence Performance pivots and metrics
  • NOV 24Account pivot clean-up
  • NOV 24Revenue attribution drill-down
  • NOV 24Sales Execution date filters in UTC
  • NOV 24Funnel and team tables in Data Sharing
  • NOV 24Forecast submissions in Data Sharing
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